.firmdale domain extension

The .firmdale TLD is a branded generic top level domain. It is operated by Firmdale Holdings Limited, the parent company of the Firmdale Hotels group based in London, United Kingdom. The domain is intended for use by Firmdale and its subsidiaries. There are no public registrations; this is a closed, internal namespace controlled solely by the organization. The registry is managed with assistance from Qinetics Solutions. The IANA record shows that the domain was delegated in November 2014, which makes it an early example of a company securing its own branded dot brand TLD under ICANN's new gTLD program.