.dish domain extension

.dish is a branded generic top-level domain owned and operated by Dish DBS Corporation, the American satellite television provider. It is designed for use by the company and its affiliates to create a dedicated online namespace tied to the Dish brand. There are no broad public eligibility restrictions, but registration is controlled by the registry to ensure domains align with the brand. The domain was delegated in August 2016, giving Dish a direct marketing and digital identity channel.