.schwarz
genericschwarz
.schwarz is a brand top-level domain (TLD) operated by Schwarz Domains und Services GmbH & Co. KG. The company is based in Neckarsulm, Germany, and is part of the Schwarz Group, which includes the retail chains Lidl and Kaufland. This TLD is primarily intended for use by the Schwarz Group and its affiliated companies. Registration is restricted to entities within the group, so it is not available for open public registration. The domain extension provides a dedicated namespace for the organization's online presence. The IANA record shows the delegation occurred in December 2014, with the TLD being managed through CentralNic for backend registry services.
History
The .schwarz TLD was delegated in the Root Zone on 10 December 2014. It was one of the many new generic top-level domains introduced during ICANN's new gTLD program. The sponsoring organization, Schwarz Domains und Services GmbH & Co. KG, was created specifically to manage this brand TLD for the Schwarz Group.
Eligibility and restrictions
Registration is restricted to the Schwarz Group and its affiliated companies. It is a brand TLD not available for general public registration.
At a glance
- ASCII TLD
- .schwarz
- Type
- generic
- Sponsoring organisation
- Schwarz Domains und Services GmbH & Co. KG
- IANA record
- IANA root zone DB