Paddle

Paddle is a merchant of record that takes the complexity out of selling software and digital goods internationally. Instead of managing multiple payment gateways, tax registrations, and compliance rules yourself, Paddle becomes the seller of record for your transactions. It handles VAT, GST, and sales tax collection and remittance across 240+ jurisdictions. The platform supports one-time purchases, subscriptions, and usage-based billing with customizable checkout flows. You get a unified dashboard for revenue reporting, invoice generation, and fraud screening. Paddle integrates with analytics tools like Mixpanel and HubSpot, and offers webhooks for custom workflows. It also provides a buyer-friendly checkout experience with localized pricing and payment methods. The company, Paddle.com Marketplace Ltd., is based in the UK and serves over 30,000 software companies. While Paddle takes a percentage of each transaction (typically 5% plus a small fixed fee), it eliminates the hidden costs of tax compliance and multi-gateway management. For startups and established SaaS businesses that want to focus on product rather than billing infrastructure, Paddle offers a straightforward way to go global without a tax team.